Thoughts
Marketing isn’t what it used to be. Most marketers are now asked to measure everything and show ROI, but nobody ever talks about how to improve the strategies and tactics’ ROI. I'll talk about how I do that in this post
The era of the 'quick wins' in content marketing is long gone. Learn how to drive new leads by creating Content Products
Join me in the journey I went through to learn how to create messaging for specific personas
If you want to bounce an idea with me, talk about a project, or just want to grab a beer, contact me! I'd love to hear from you!